The Archetypes
9 style archetypes based on intuitive style
The basis of the Intuitive Style Method is that your personal style doesn’t have to rely on trends or external validation. You can take your power back and step into your confidence by dressing in a way that reflects your unique voice.
So how do we do this? Enter The 9 Archetypes:
The 9 archetypes are classic frameworks that represent specific energies, personality traits, and even values. We can dress according to all the archetypes, but you will find that there will be at least 2 or 3 archetypes that stand out because of how deeply they resonate with you. These archetypes are the key to discovering your style.
Let’s go through the Archetypes together:
The CEO
This Archetype is characterized by sharp, angular designs, masculine energy, dark neutrals; and it primarily communicates power and authority.
The Lover
This archetype is characterized by soft, fluid designs; feminine energy; neutrals and light colors; and it primarily communicates mystery and romance.
The Minimalist
This archetype is characterized by simple, thoughtful designs; an equal mix of masculine and feminine energy; neutral colors; and it primarily communicates timelessness and serenity.
The Lady
This archetype is characterized by modest, traditional, vintage designs; feminine energy; neutral colors and classic prints; and it primarily communicates elegance and refinement.
The Enigma
This archetype is characterized by unorthodox and provocative designs; masculine energy; dark colors and metallics; and it primarily communicates non-conformity and fearlessness.
The Mystic
This archetype is characterized by breezy, voluminous designs; feminine energy; pastels and light neutrals; and it primarily communicates ethereality and delicacy.
The Athlete
This archetype is primarily characterized by sporty, functional designs; masculine energy; saturated colors; and it primarily communicates vitality and comfort.
The Scholar
This archetype is primarily characterized by preppy, classic designs; masculine energy; neutral colors with touches of blue and red and classic prints; and it primarily communicates tradition and intellect.
The Artist
This archetype is primarily characterized by colorful, organic designs; feminine energy; bold colors; and it primarily communicates freedom and creativity.
Your authentic style is the special way in which you mix together the archetypes that deeply resonate with you.
Now you may be thinking: will having the same archetypes as someone else mean our styles will be the same? The answer is no, and let me tell you why:
Even if two people happen to have the same 2 or 3 core archetypes, there is an infinite amount of ways in which these archetypes can blend together. So even if two people have the same archetypes, each person will mix them together in a way that is completely unique to them.
The result is style that comes from the soul.
Style that comes to life through your own creativity in a way that is reserved exclusively for you.
Which archetypes do you resonate with the most? <3











